Appleverse

Earlier this month, Apple Inc. (NASDAQ:AAPL) launched its highly-anticipated iPad Air 6 and iPad Pro at the “Let Loose” event. The tech giant is now expecting a significant number of orders for its OLED iPad Pro. What Happened: Apple’s first...

Apple Inc. (NASDAQ:AAPL) designers have now hinted at a potential design change for future iPad models, suggesting that the iconic “bitten apple” logo could be repositioned. What Happened: Apple’s current iPad models have the Apple logo positioned to appear upright in the vertical...

In a rare interview, Apple Inc. (NASDAQ:AAPL) designers provided insights into what went behind the scenes when introducing new features for Apple Pencil, and the thinnest product by the company ever, the iPad Pro. What Happened: The new Apple Pencil Pro, which was introduced alongside the...

As the week drew to a close, the tech world was abuzz with stories revolving around Apple Inc. (NASDAQ:AAPL). From price cuts in China to a legal tussle with the Department of Justice, and an endorsement from Elon Musk, Apple made headlines on multiple fronts. Here’s a quick round-up of the...

Wedbush analyst Dan Ives has predicted that Apple Inc. (NASDAQ:AAPL) and Microsoft Corp. (NASDAQ:MSFT) could cross the $4 trillion valuation mark over the next year, driven by AI. What Happened: Ives raised his price target for Apple to $275, representing a 47% increase from its current value. He...

Apple Inc. (NASDAQ:AAPL) has provided a detailed explanation for the rare bug that caused deleted photos to reappear on iPhones running iOS 17.5. The company has confirmed that the issue was due to “database corruption” and has clarified the situation further. What Happened: Apple...

Steve Jobs brought Apple Inc. back from the brink in the late 90s, engineering a turnaround that would one day help make it a trillion-dollar company. Among the several measures he undertook to save Apple was something that was very close to his heart – marketing. Jobs, known for his marketing nous...

Marvel Entertainment fans are in for a treat as they will soon be able to immerse themselves in the Marvel Cinematic Universe (MCU) and play a part as a superhero. This exclusive experience, titled “What If…? – An Immersive Story,” will soon be available on Apple Inc.’...

Apple Inc. (NASDAQ:AAPL) is preparing to request the dismissal of the U.S. Department of Justice’s antitrust lawsuit against the company. What Happened: Lawyers representing Apple have sent a letter to the judge overseeing the case in New Jersey, outlining the arguments they will...

Apple Inc.'s (NASDAQ:AAPL) potential partnership with OpenAI is going to be the "renaissance of growth" for the Tim Cook-led company, according to Wedbush's Dan Ives. What Happened: In an interview with CNBC post Microsoft Corp.'s (NASDAQ:MSFT) AI announcements at the annual Build developers...

Apple Inc. (NASDAQ:AAPL) has initiated a significant price reduction for its iPhone models in China, as it faces mounting competition from local rivals like Huawei Technologies Co. What Happened: Apple has launched a substantial discounting campaign on its official Tmall site in China, offering...

Apple Inc.’s (NASDAQ:AAPL) iPhone 16 Pro Max is expected to feature a battery with increased energy density and a stainless steel housing, according to a new supply chain report. What Happened: According to Apple analyst Ming-Chi Kuo, the top-tier iPhone 16 Pro Max's battery will have a...

Apple Inc. (NASDAQ:AAPL) is reportedly working on an upgraded version of its popular AirTag item tracker and plans to launch it in 2025. What Happened: In his latest weekly “Power On” newsletter, Bloomberg columnist Mark Gurman revealed that the new AirTag, internally known as B589...

According to renowned analyst Ming-Chi Kuo, Apple Inc. (NASDAQ:AAPL) could introduce a new color option for its upcoming smartphone lineup. What Happened: Kuo, an analyst at TF Securities, on Sunday shared his latest prediction stating the color options for the upcoming iPhone 16 lineup, set to be...

Tesla and SpaceX CEO Elon Musk has once again expressed his admiration for an Apple Inc. (NASDAQ:AAPL) product, but it’s not the tech giant’s most successful product, the iPhone or its first-generation mixed-reality headset, the Vision Pro. What Happened: Over the weekend, Musk took to...