Super Bowl

Puerto Rican singer and actor Bad Bunny, also known as Benito Ocasio, has been named as the halftime performer for Super Bowl LX, a move that could help Comcast Corporation (NASDAQ: CMCSA) set new viewership records and capitalize on strong advertising demand. CMCSA is in a challenging position....

The 2025 National Football League season kicks off Thursday, Sept. 4, with the defending Super Bowl champions, the Philadelphia Eagles, beginning their journey to repeat as back-to-back champions. Sportsbooks see the Eagles and Super Bowl runner-up Kansas City Chiefs among the top teams to reach...

Several professional athletes have announced taking salary or endorsement money in Bitcoin (CRYPTO: BTC) in recent years, including NFL superstar Saquon Barkley. Here's a look back at his decision and how much investors could have made following the NFL star running back. What Happened: Barkley,...

Sports betting giant DraftKings Inc (NASDAQ:DKNG) could show strength from wagers on the NFL Playoffs, Super Bowl and March Madness when it reports first-quarter financial results after market close Thursday. Earnings Estimates: Analysts predict DraftKings will report first-quarter revenue of $1.44...

Flutter Entertainment (NYSE:FLUT) analysts highlight the sports betting and iGaming market share growth of the company after fourth-quarter financial results and guidance. The Flutter Analysts: Citizens analyst Jordan Bender maintained a Market Outperform rating on Flutter and raised the price...

Starbucks Corporation (NASDAQ:SBUX) is one of many companies that benefitted from Super Bowl LIX’s record viewership on Sunday Feb. 9. What Happened: Instead of airing a Super Bowl commercial, the restaurant and coffee giant introduced "Starbucks Monday." The Feb. 10 event allowed Starbucks...

DraftKings Inc (NASDAQ:DKNG) analysts are weighing in on the company’s 2025 guidance and future after fourth-quarter results. The DraftKings Analysts: Macquarie analyst Chad Beynon maintained an Outperform rating on DraftKings and raised the price target from $50 to $60. Needham analyst...

Philadelphia Eagles franchise owner Jeffrie Lurie recently won his second Super Bowl, but the club's ascendency to the NFL's elite is no overnight success story. Lurie bought the team for $185 million in 1994 and today it's worth 35 times that. It's a monstrous return on an investment by a former...

Tom Brady may have won seven Super Bowls, but his $740,000 Jacob & Co. watch stole the show during Super Bowl LIX. While making his commentary debut at Super Bowl LIX, Brady wore a Caviar Tourbillon, a watch so flashy that it got everyone talking on social media. Legendary: Tom Brady is...

Sports betting and iGaming company DraftKings Inc (NASDAQ:DKNG) could provide updated guidance after a Super Bowl outcome that may have been favorable to the sector when the company reports fourth-quarter financial results Thursday after market close. Earnings Estimates: Analysts expect DraftKings...

For a second straight year, the Super Bowl has broken a viewership record with 126 million viewers watching the Philadelphia Eagles defeat the Kansas City Chiefs. What Happened: A lopsided victory for the Eagles over the Chiefs in Super Bowl LIX appears to have had a minimal impact on viewership...

NFL fans hoping for something different in the next Super Bowl may not want to check out the Super Bowl LX odds on sportsbooks after the Philadelphia Eagles defeated the Kansas City Chiefs 40-22. What Happened: The Chiefs entered the 2024 NFL season as one of the favorites to win the Super Bowl...

Super Bowl LIX aired on Sunday, Feb. 9, 2025 and the Philadelphia Eagles defeated the Kansas City Chiefs 40-22, ending the Chiefs' attempt to be the first three-peat Super Bowl winners. The game also featured dozens of commercials advertising products and showcasing new movies and television shows...

On Sunday, Kendrick Lamar took over the Super Bowl 2025 Halftime Show with a high-energy set, surprise guests, and the long-awaited live debut of the diss track "Not Like Us."  What Happened: Lamar's 13-minute set at the Caesars Superdome was packed with back-to-back hits from GNX and classics...

The Philadelphia Eagles’ 40-22 victory over the Kansas City Chiefs at Super Bowl LIX marked not just a shift in NFL power dynamics but also represented another test of the event’s advertising and viewership supremacy, as industry observers await official audience numbers. What Happened...