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Walmart's Crazy Christmas Plans
Wednesday, November 1, 2017 - 2:59pm | 364Read More...Wal-Mart Stores Inc (NYSE: WMT) is inviting everyone to one of its 20,000 parties at any of its 4,700 stores, Fortune reported. Walmart, looking to gain an advantage over its rival department stores during the holiday season, will host parties in its stores. The first party will take place on...
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Super Bowl Hype And The Marriage Of New And Traditional Advertising
Wednesday, February 1, 2017 - 3:36pm | 678Read More...Back in 2011, companies launched a new marketing tactic of teasing their Super Bowl ads. But that strategy — considered bizarre at the time — is no longer enough. Now, it’s about meta-marketing. The New York Times Co (NYSE: NYT) reported Sunday that companies with coveted...
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Macy's Tech Attracts Shoppers
Friday, October 31, 2014 - 10:33am | 769Read More...Macy's, Inc. (NYSE: M) continues to innovate its way to a retail leadership position. Lately it has invested in serving the needs of its technologically savvy consumer. According to Macy's, one of its tech investments yields a 600-percent return. That's probably because so many...
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Twitter + Big Mouth = Job Loss
Thursday, June 16, 2011 - 12:07pm | 574Read More...Who knew that Twitter could be so damaging to your career? While it makes sense that a person could lose his or her job for ranting in a room full of people, it almost seems silly to think that the same result could follow a grievance written in 140 characters or less. Unless, of course, you have...
