Curry Brand

Under Armour (NYSE:UA)(NYSE:UAA) investors who aren't over the news that the company and NBA star Steph Curry have parted ways may have wanted to look away as things got worse over the weekend. Here's the latest on Curry's sneakers and what could be next for the all-time NBA three-point leader....

Sportswear company Under Armour (NYSE: UA)(NYSE: UAA) is the latest large company to enter the non-fungible token space with its debut line focused on the celebration of its partner Steph Curry. What Happened: Under Armour will be releasing 2,974 NFTs called the Genesis Curry Flow. The NFTs...

In 2013, Under Armour Inc (NYSE: UA)(NYSE: UAA) was able to lure NBA superstar Stephen Curry away from contract negotiations with Nike Inc (NYSE: NKE). Curry went on to become a three-time NBA champion and is one of the faces of the company. This week, Under Armour doubled down on...