Mark Gurman

Apple Inc. (NASDAQ:AAPL) could spring a surprise with an unexpected product launch at its highly-anticipated September 12 launch event titled ‘Wonderlust'. What Happened: Apple is now expected to launch a new pair of AirPods at its Sept. 12 event, with the charging case expected to feature a USB-C...

Apple, Inc. (NASDAQ:AAPL) sent out invites for its main hardware launch event at which the tech giant is widely expected to unveil the next iteration of its flagship product – the iPhone. What Happened: Apple has planned the iPhone launch event for Sept. 12, according to the invite shared by Greg...

Apple, Inc’s (NASDAQ:AAPL) iPad, which is currently underperforming the tech giant’s other major product categories, will reportedly get its first major overhaul in half a decade. In the June quarter, iPad sales slipped to the lowest level since the start of the pandemic in early 2020....

Apple Inc.’s (NASDAQ:AAPL) upcoming iPhone 15 Pro Max launch could face significant delays, potentially pushing the release date to October due to a reported supply chain issue involving Sony Group Corp. (NYSE:SONY).  What Happened: The primary culprit...

Apple, Inc. (NASDAQ:AAPL) is readying a "splashy upgrade" for the tenth-anniversary edition of its smartwatch, said Bloomberg columnist Mark Gurman. What Happened: Following a minor refresh of the 2023 models that are due in September, Apple is aiming to move away from the "slow-but-steady" annual...

Apple, Inc. (NASDAQ:AAPL) acknowledged on the earnings call that the U.S. smartphone market has been going through a slump for the past couple of quarters. Bloomberg's Mark Gurman weighed in on what this could mean for the upcoming iPhone 15 launch. Will New Features Sell? The soft smartphone...

The countdown to the launch of the next iteration of Apple, Inc.'s (NASDAQ:AAPL) iPhone has begun, and a prominent Apple leaker shared details regarding its configuration, features, specifications, and pricing. One More Step Toward “All-Screen”: Apple will take another step toward...

Twitter’s latest iPhone update bids farewell to its iconic bird logo, embracing the "X," but not without drawing sharp criticism from tech expert Mark Gurman, who deems the makeover "haphazardly" executed. What Happened: After making changes in Twitter for Android earlier this...

Tech insider Mark Gurman criticized Apple Inc. (NASDAQ:AAPL) for what he deems a wasteful button shift in WatchOS 10′s latest move, sparking a debate. What Happened: Apple has made a notable change in the latest watchOS 10 update by relocating the Control Center gesture on its...

Apple Inc.’s (NASDAQ:AAPL) Vision Pro team has reportedly challenged Steve Jobs’ management approach. What Happened: In his latest “Power On” newsletter, Bloomberg columnist Mark Gurman highlighted the Apple Vision Pro team’...

Apple Inc.'s (NASDAQ:AAPL) Vision Pro may not find much traction with its current pricing and form factor, according to Bloomberg columnist Mark Gurman. iPhone, iPad Flew Off Shelves At Launch: The Vision Pro mixed-reality headset will take much longer to be a significant revenue contributor,...

With the first-quarter reporting season and the debt ceiling impasse now in the rearview, all eyes are now on the June meeting of the Federal Open Market Committee, the policy-setting arm of the central bank. The past two days also witnessed a bloodbath in the cryptocurrency market. Here's a...

Apple, Inc.'s (NASDAQ:AAPL) Vision Pro launch did not cut ice with investors, primarily due to the pricier nature of the product. The company could soon roll out a more affordable version, according to Bloomberg columnist Mark Gurman. Scope For Price Cuts: Apple is already working on a cheaper...

The weekend belonged to the ratification of the budget bill after months of bickering and this is expected to bring much-needed calm to the financial markets. OPEC+, the oil cartel that controls much of the global crude supplies, also took the spotlight during the weekend that went past. Here...

Apple, Inc.'s (NASDAQ:AAPL) mixed-reality headset is widely expected to launch on the first day of the company's annual Worldwide Developers Conference, which kickstarts on Monday and will run through Friday. The Agenda: The WWDC 2023, which has been promoted with the tagline "Code new worlds,"...